We started this company because we were tired of everyone saying it was too hard to make delicious, affordable products all while focusing on sustainability, biodiversity, and fair wages. We call shenanigans on that.

We believe that we can create remarkable products AND create a lasting and positive impact on the communities in which we work, the farms that grow the crops, and the planet that sustains us.

We are a public benefit corporation because someday we might want to allow investors to be part of our journey and adding a public benefit director to our board means that the focus won't exclusively be on monetary returns.

Our baking mixes make delicious baked goods, our flour mixes are innovative and groundbreaking, and our spirits are unbreakable.

We built this company so that you can make a simple change that creates a big impact. Choose our planet-positive baking mixes and flours and create something remarkable in your own kitchen.

Our love language is making it easy for you to bake with purpose!

We LOVE our farm partners. The farmers we buy from are changing the world. They focus on soil health, creating jobs for their communities, doing things differently, and generally wow-ing us with their resilience and problem solving. We said it already but we LOVE our farm partners.

Explore some of the farmers and suppliers we work with!

Farms + Suppliers
Luke Peterson Farms
Vilicus Farms
Sustain-A-Grain

Impact + Transparency
Merge Impact
Planet FWD

We don't just say the words, we take the action. We invest in biodiversity on the farms that support and sustain our business. We invest thousands of dollars every year to pay our farmers to plant native pollinator habitat, cover crops, and other biodiversity-supporting initiatives. We spend thousands now and can't wait until we can afford for it to be millions.